5 Key Strategies for Marketing Your E-Commerce Website

Marketing has been redefined and disrupted by the social web. In the past you had traditional marketing and mass media. This included TV, radio and print. The arrival of the internet brought email marketing, Google AdWords and banner ads. That was it. But there are some trends emerging driven by “Generation C”. I am […]

5 Key Strategies for Marketing Your E-Commerce Website

How to Increase Your Online Store’s Conversions and Sales

You could say that ecommerce can seem easy from a distance. Design and build your online store, launch, advertise, drive traffic, convert that to sales and then it’s just about delivering the goods. Simple? Not so fast. Driving traffic to your website is the first challenge but it is only the start of a journey of […]

How to Increase Your Online Store's Conversions and Sales

5 Powerful Search Tools for Your Magento Ecommerce Website

We all know about search and SEO, less discussed is online search on your ecommerce site. The idea for any e-commerce platform is to make finding and buying products as simple and convenient as possible for consumers. Design a website that makes it easy for customers to find your products and you can increase conversions […]

5 Powerful Search Tools for Your Magento Ecommerce Website

Magento is the World’s Most Popular eCommerce Platform

The February 2013 edition of Tom Robertshaw’s quarterly eCommerce survey reports that Magento is the leading eCommerce platform among Alexa’s top one million sites for the third year in a row. The survey analyzed the platform signatures of the Alexa top one-million websites and found that 26% of them are using Magento. Not only is […]

Magento is the World's Most Popular eCommerce Platform

3 Reasons Why You Should Consider Using Magento Enterprise for your Online Store

Retail is being disrupted by the rapid emergence of online commerce. Fast emerging start-ups that are web focused are growing rapidly. Membership websites and daily deal online stores are business models that have now been proven. The younger generation would rather buy with a mouse click than drive on congested roads, struggle for a park […]

3 Reasons Why You Should Consider Using Magento Enterprise for your Online Store